A Case For Giving
GIVING BACK LOCALLY: BRIGGS & RILEY CELEBRATES FIFTH ANNUAL “A CASE FOR GIVING” PROGRAM
Luggage Brand Supports Those in Need Throughout February
New York, NY- January 29, 2018 – Briggs & Riley, the independently-owned brand that’s the travel authority in the luggage space, is celebrating its fifth annual charity luggage trade-in event, “A Case for Giving,” which encourages consumers to give back by donating their gently-used luggage at participating specialty retailers across the US and Canada. The luggage will then be donated to a local charity in each market.
February 17 is Random Acts of Kindness Day. On this philanthropic day and throughout the month of February, Briggs & Riley wants to celebrate giving by asking people to donate their gently-used bags to those in need.
“A Case for Giving” works in close collaboration with retail partners to donate gently-used rolling bags to people in need in their local communities throughout North America. The program benefits more than 100 charity partners including the Make-A-Wish Foundation, the Salvation Army and Goodwill, as well as local foster homes, women's shelters, coalitions for the homeless and more. Over 300 retail locations have signed on to participate, including Lexington Luggage, located at 793 Lexington Avenue, New York, NY 10065.
Consumers simply bring in their gently-used rolling bag to a nearby participating luggage store between February 1 - 28, 2019 and receive a $100 credit toward a new Briggs & Riley bag if donating a used Briggs & Riley rolling bag, or a $50 credit if donating a rolling bag of a different brand. Last year more than 1,600 pieces of gently-used luggage were given to those in need.
“We are thrilled to celebrate the fifth anniversary of our ‘A Case for Giving’ event,’” said Briggs & Riley CEO Richard Krulik. “We hope people will consider donating as their ‘random act,’ not just on February 17, but throughout the entire month, and help us aid more charities and deserving people than ever. We are hopeful that we can set a record for giving in 2019 and are grateful to all of our retail partners”
*This offer is valid in store at Lexington Luggage, 793 Lexington Avenue, New York, NY 10065.
**Offer not valid for online purchasing